http://us.linkfluence.net/blog linkfluence US blog Mon, 23 Nov 2009 16:08:36 +0000 http://backend.userland.com/rss092 en For everyone attending (in the flesh or via Twitter and other means) the PDF Europe, here's linkfluence's presentation about the European political web, its structure and dynamics, and the level of interest of different national political communities for the designation of the first President of the European Council. More explanations ... http://us.linkfluence.net/blog/2009/11/20/first-map-of-the-eurosphere/ Linkfluence is known for its web cartography expertise, but that’s not all we do. Maps are tools, they define a territory, a “playing field”, which we can then mine and analyze. One way of analyzing the context and content of discussions is by creating word clouds: word clouds provide a ... http://us.linkfluence.net/blog/2009/10/21/introducing-timecloud-dynamic-word-clouds-beta/ It’s been a busy week in the politicosphere, with heavy coverage and discussions about three prominent news topics: the war in Afghanistan and the need for more troops, the U.N. General Assembly and Security Council resolution, and the perennial health care reform debate. [caption id="attachment_95" align="aligncenter" width="300" caption="News Trends ... http://us.linkfluence.net/blog/2009/09/26/weekly-round-up-whats-news-to-whom/ (cross-posted on politicosphere.net) A couple of weeks ago, the New York Times dedicated a very clear and concise article to the ambitious research spearheaded by Jon Kleinberg of Cornell University on “Meme-tracking and the Dynamics of the News Cycle”. The research team “studied the news cycle by looking for repeated phrases ... http://us.linkfluence.net/blog/2009/07/31/meme-tracking-and-news-breaking-visualizing-the-news-cycle/ Leave it to your users to speak about your products better than you could. Peter Corbett with iStrategyLabs posted this great video-demo of our linkscape dashboard (tagline: "social graph insight"). Mapping Linkfluence - Financial & Swine Flu Example from Peter Corbett on Vimeo. If you're looking for "catch-all" social media monitoring, ... http://us.linkfluence.net/blog/2009/06/29/linkscape-an-inside-look/ Nice post by Richard Stacy whose knack for social media metaphors has embellished many a powerpoint presentation. In his own words [social media monitoring] "is a bit like astronomy in that the key to success is looking at the right parts of the sky. For much of the time, ... http://us.linkfluence.net/blog/2009/06/28/the-network-as-radar/ linkfluence has launched, in partnership with the leading fragrance community portal osMoz, the first Fragrance trends research on the social web. The study, already available for the French market (US and German editions are under way), can detect trends that traditional research methods might not unveil, such as ... http://us.linkfluence.net/blog/2009/06/06/78/ This was a tough week for Amazon and Domino’s, although -for a change- it had nothing to do with the economic recession. Both brands, for different reasons, have suffered bruising “web-storms”. Fortunately, no one dies in these kinds of storms, but reputations can get blown away in a matter of hours ... http://us.linkfluence.net/blog/2009/04/17/the-dominos-effect-crisis-over-now-the-hard-part/ Cosmetiques Newsletter recently published a story describing the research conducted by linkfluence in France for Lancome (l’Oreal group). The story is unfortunately not available online, but here are some excerpts, describing the work done and its outcome. “On the web today, bloggers and web surfers alike are free to share their ... http://us.linkfluence.net/blog/2009/04/16/linkfluence-research-featured-in-cosmetics-newsletter/ (updated post) Following our presentation at the Fem2pt0 conference (#fem2), and requests for publication of the “Femisphere” map, here’s of the “Femisphere” map, here’s the direct link to the map. To learn more about the legend and navigation elements, feel free to refer to this short primer. Brief methodology overview: as mentioned ... http://us.linkfluence.net/blog/2009/02/03/mapping-the-feminist-web-presentation-at-fem2pt0/